We worked with Space Digital to produce a branded content film for Castrol GTX as part of their broader campaign with enthusiast Irv Gordon who drove a 1966 Volvo 3 million miles around the world using Castrol oil. The film focussed on classic car collector, Tariq Al Hajeri whose pristine, refurbished vintage models contrast starkly with the supercars favoured in the region. His 1966 Cadillac Sedan DeVille was the same age as Irv's Volvo so we wanted to show it in a range of settings where the car would be challenged and discuss how the oil manages to keep everything moving. We shot in downtown, in the desert and around the coast of Abu Dhabi.